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Window Advertisement & Slogans

This is a discussion on Window Advertisement & Slogans within the Open Talk forums, part of the General Information category; This is going to be the new advertisement that will be on the back window of my wife's minivan. We ...

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Exclamation Window Advertisement & Slogans - 09-10-2007, 05:52 PM


This is going to be the new advertisement that will be on the back window of my wife's minivan. We had to create a new one because we lost the one from last year when we traded in the Tahoe for the minivan. The only thing lacking is our slogan. My wife and I have been "fighting" about it for a two weeks...creative differences! Hopefully you guys can help us out.

We wanted something simple, to the point, and gets our message across. Which one flows off the tongue smoother and fits the company name? Maybe suggest an alternative?
  • Capture the action with Gametime Photography
  • Capture the action
  • Replay the moments with Gametime Photography
  • Replay the moments
  • Relive the moments with Gametime Photography
  • Relive the moments




Thanks,
-Sonny

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09-10-2007, 06:06 PM


I think "replay the moments" works because it ties into sports.
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09-10-2007, 06:35 PM


"Capture the Action" has a sort of a rhyme to it.
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09-10-2007, 07:55 PM


I like Capture the Action.

-Cindy
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09-10-2007, 09:15 PM


Capture the Action is my vote

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09-10-2007, 09:17 PM


one thing i suggest is capitalize the main letters in the domain name...

www.GameTimePhotos.com

I cant tell you how many times ive tried to make out a web address on a car window and not had any luck. the reason... between only having time for a quick glance because im driving and the fact that the address is in all lowercase letters. it makes it very difficult to make out on a glance.

just a thought.

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09-10-2007, 09:38 PM


Abel makes a GREAT point, and I think it would make for easier reading...
another vote for capture the action

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09-10-2007, 09:48 PM


Capture the action - short, easy to remember, and to the point.
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09-10-2007, 10:08 PM


Thank you guys very much for the feedback.

Thanks Abel for the web address advice. This was an area I totally overlooked. I was so concerned about the look and wording that the web address got neglected.

Changes made!

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09-10-2007, 10:10 PM


Replay the moments with Gametime Photography
Replay the moments with Gametime Photography
Replay the moments with Gametime Photography

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09-10-2007, 10:52 PM


Yeah Sonny, Abel is right. I'd make the web address as big and bold as possible and drop the www. Everyone already knows webname.com needs a www and an http and a colon and a couple of slashes, yada, yada, yada. You just need to think about vehicles you see on the road and how much of their signage your mind can digest before it's out of sight (or you have to look away, because you're supposed to be driving). Back from my advertising classes in college, we learned that the maximum number of words on a billboard a viewer would remember was seven. So less is better. I would actually just put the web address GameTimePhotos.com in as large of point size as possible at the top and delete the company name (as the web address is essentially your company name anyway). Drive them to your website where they can really see what you're all about. On the slogan, I agree with the majority, but would add the word "We." "We Capture the Action." Tell your audience who does what.

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09-10-2007, 11:25 PM


Capture the Action!
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09-11-2007, 03:47 PM


Why not combine?

"Capture the action. Replay the moments."

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09-11-2007, 03:55 PM


Quote:
Originally Posted by Abel
one thing i suggest is capitalize the main letters in the domain name...

www.GameTimePhotos.com

I cant tell you how many times ive tried to make out a web address on a car window and not had any luck. the reason... between only having time for a quick glance because im driving and the fact that the address is in all lowercase letters. it makes it very difficult to make out on a glance.

just a thought.

I agree
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