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Interesting Marketing Tool

This is a discussion on Interesting Marketing Tool within the Open Talk forums, part of the General Information category; I just walked into my local watering hole and I see a stack of the square pieces of cardboard that ...

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Interesting Marketing Tool - 05-14-2009, 03:09 PM


I just walked into my local watering hole and I see a stack of the square pieces of cardboard that are placed under beers and on one side is a drawing of a ostrich with its head in the sand and on the other side is the ECONOMIST advertising their magaZine with the tagline Get a World View Read THE ECONOMIST (this side is red with the ostrich head popping out).

If you can get a cheap printer and your market is a certain age group I bet you can print up 1000 or so of these coasters and then give them to a bar that has your target audience- bars would gladly take them for free. If it then works to get you some clients do a larger run and get them to more bars that serve your client base.

This is something that YOU can target clients in your own area.

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05-14-2009, 03:18 PM


add to that bookmarks at bookstores.....

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