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Posts: 5,487 Join Date: Oct 2005 Location: Dallas, Texas, Real First Name: Paul Camera: Kodak SLRN Can Others Edit My Photos: No iTrader Rating: 0 LIKES Received: 0 LIKES Given: 0 | Interesting Marketing Tool -
05-14-2009, 03:09 PM
I just walked into my local watering hole and I see a stack of the square pieces of cardboard that are placed under beers and on one side is a drawing of a ostrich with its head in the sand and on the other side is the ECONOMIST advertising their magaZine with the tagline Get a World View Read THE ECONOMIST (this side is red with the ostrich head popping out).
If you can get a cheap printer and your market is a certain age group I bet you can print up 1000 or so of these coasters and then give them to a bar that has your target audience- bars would gladly take them for free. If it then works to get you some clients do a larger run and get them to more bars that serve your client base.
This is something that YOU can target clients in your own area. |
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